Archive for July 21st, 2010

Marion created an exciting, custom brochure design for Clariant Oil Services. To get a better understanding of Clariant, we decided to try to be like them, working upstream, midstream, and downstream in the design, production and printing processes.

1. Upstream, Marion collaborated with Clariant to develop content and design for the brochure. Much like working upstream in the oil industry, we used this part of the process for exploration and to begin production.
2. Midstream, Marion worked to electronically design and produce the brochure much like Clariant works midstream to facilitate and transport oil down the pipeline.
3. Downstream is when we have the final product is printed, much like for the oil and gas industry when oil products leave the refinery.

The brochure incorporates custom artwork done by one of our custom illustrators who has many years of experience with oil and gas projects. The illustration is a cutaway showing where Clariant Oil Services’ products are being used in the oil refining process. Clariant makes products for all points in the process, from the well head to the refinery, upstream to downstream.

Clariant will use the brochure to stress their team and people-friendly approach as they work closely with customers to develop products, services and solutions. The brochure’s artwork reinforces this by showing many customers and employees throughout the brochure’s pages, face-to-face with the reader. This is important because although Clariant Oil Services has a global reach it has a local focus when it comes to customer service.

Clariant Oil Services is a global leader in the provision of specialty chemical products and services to the oil and gas industry for the upstream exploration markets production, pipeline, and refinery. Headquartered in Houston, Texas, they pride themselves on being able to deliver the highest quality technology and service solutions to their customers, meeting and often exceeding financial, operating, health, safety and environmental goals.

If you need help with brochure design, The Marion Group is here to help. Please email info2@marion.com or call 713-623-6444.