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Brought to You by MARION Integrated Marketing
MARION’s marketing strategists have compiled timely and valuable Coronavirus marketing articles & statistics. Browse or contact us today for help assessing the appropriate next steps for your business.
Top 10 COVID-19 Marketing Articles
What COVID-19 Second Wave Will Mean for Marketers
As temperatures cool, a second wave of coronavirus is coming - here's what it means for marketers.
Black Friday Is Over - Why Retailers Tout Weeks of Deals This Year
Crowds have "fallen from favor" in light of COVID - retailers are nudging earlier, spaced-out deals.
How Coronavirus Changed Online Marketing
See how a global pandemic may have had a permanent impact on the digital marketing world and how we do business.
How to Market as Business Reopen After COVID-19
Learn which marketing channels should be part of your "new normal" as the economy ramps up.
Content Marketing During COVID-19
See the Coronavirus Marketing Adoption Curve, and how to avoid sparking negative sentiment in your messaging.
Six Strategies For B2B Marketing During Uncertain Times
Not sure if your B2B marketing will weather the storm? Check out these six strategies for help.
How to Build & Maintain Customer Trust During COVID-19
In many ways, trust is its own currency. Learn how to generate compound interest during COVID-19.
Marketing Strategies During and After Coronavirus
Learn how to dig into your new data points to see what is still working and what needs to evolve.
COVID-19 Digital Marketing Strategy
The pandemic has transformed today's marketing landscape. Learn how to adjust your digital strategy!
4 Types of Posts to Share Amid COVID-19 Lockdowns
Trying to find the appropriate topics and messaging for your brand? Start with these.
Want to Discuss How COVID-19 Impacts Your Business?
The current pandemic and accompanying economic crisis have put extra stress on Texas businesses. Coronavirus marketing and promotion during these uncertain times requires a subtle balance of sensitivity and service for your customers.
If your Texas-based business wants help assessing actions you should be taking now, or planning a marketing strategy for the market rebound from the COVID-19 crisis, contact MARION to schedule a free marketing consultation. Our team has extended experience with companies from 5-150 employees, and we understand that helping community businesses in this time of need will create a brighter future for all.
Other Helpful Resources Around
Sales & Marketing for Coronavirus
10 Ways SEO Could Be Helpful During COVID-19
Google Relaxes Broad Ban on Coronavirus Ads
How COVID-19 Is Shaping Google Search Trends/Patterns
Google Commits $800 Million in Coronavirus Aid
Display Temporary Service Changes on Facebook Pages
Complete Overview to Crisis Email Marketing and the Coronavirus
Reducing Digital Marketing Due to COVID-19? Read This First
Adweek’s Guide to COVID-19 Coverage: How the Advertising and Marketing World Is Forging Ahead
Can B2B Marketing Survive a Large-Scale Crisis?
US Consumers Keeping Close Eye on How Brands Hangle Coronavirus Crisis
Brands Navigate the COVID-19 Messaging Minefield
Dos and Don'ts of COVID-related Communications with Your Customers
Why Companies Turn to Digital Marketing to Survive COVID-19
How to Navigate Your Digital Marketing Presence During COVID-19
3 Takeaways: Adjust, Don't Stop Your Prospecting
After Q1, Digital Transformation Is No Longer an Option
Ethical Marketing During the Coronavirus Quarantine
Why (and How) You Should Maintain Instead of Cutting Marketing During Uncertain Times
New Way for Sites to Highlight COVID-19 Announcements in Google Search
PR and Marketing During COVID-19
Beware of Virtue Signaling or Outright Greed in Brand Communications About COVID-19
When should you use ‘special hours’ vs. ‘temporarily closed’?
Other Important Business Information
Aside from the Coronavirus marketing tips offered on this page, organizations across the globe are providing helpful information about the disease and economic measures being taken to help your business move forward. Information is available regarding funding for job retention, economic injury disaster loans, the Families First Coronavirus Response Act, and more guidance for businesses and employers.
The Benefits.gov website has also made information available that answers frequently asked questions about the Families First Coronavirus Response Act (FFCRA).
Find Resources in the U.S.
Paycheck Protection Program (PPP)
The SBA covers Paycheck Protection Program parameters
Go to SBA.gov >
Economic Injury Disaster Loan (EIDL)
Benefits.gov covers EIDL parameters
Go to Benefits.gov >
Families First Coronavirus Response Act (FFCRA)
The US Chamber covers FFCRA details
Go to uschamber.com >