Texas PPC Management for Small & Mid-sized Businesses

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Our PPC management company in Texas helps build digital ad campaigns that reach your customers wherever they are online.

Getting your products and services in front of the right prospective customers at the right time is our priority. To make this happen, we use PPC advertising in Texas, like Google Ads management, combined with display advertisements, social ads, and retargeting ads that leverage user behavior data to determine the most relevant customers to your business solutions.

Frequently Asked Questions FAQ about PPC Agencies

What is Pay-Per-Click Marketing?

Paid search advertising is a digital marketing model where advertisers pay a fee each time their ad is clicked. It’s a way to buy visits to your site rather than attempting to earn those visits organically. Paid search campaigns are typically managed through platforms like Google Ads and involve bidding on keywords related to your business.

How Can PPC Management Services Benefit My Business?

Working with a PPC company offers several benefits:

What Platforms Do You Use for PPC Advertising?

Our online advertising agency primarily uses Google Ads and other popular social media platforms like Facebook Ads, LinkedIn Ads, and more, depending on your business objectives and audience.

How Do You Determine PPC Budgets?

Our PPC marketing experts assess your business goals, market competition, and desired outcomes to recommend a suitable budget. We focus on maximizing your ROI and ensuring efficient spending of your paid advertising budget.

How Do You Measure Paid Media Campaign Success?

At MARION, we measure the success of campaigns using a range of key performance indicators (KPIs) to evaluate their effectiveness. Some of the metrics we track include:

By regularly monitoring these metrics and using advanced analytics tools, we ensure that your campaigns are optimized for success and continuously refined to deliver the best possible results for your business. If you have specific goals or metrics you’d like to focus on, our social media marketing team can tailor our measurement approach to align with your objectives.

Can You Target Local Audiences with PPC?

Our digital marketing agency specializes in tailoring PPC ads campaigns to target specific geographic locations, ensuring that your ads reach relevant local audiences. Whether you’re looking to attract customers in a particular city, region, or even neighborhood, our PPC agency experts can design highly targeted campaigns that focus on reaching the right audience for your business. By leveraging location-based targeting options available through platforms like Google Ads and social media platforms, we can maximize the effectiveness of your PPC ads and drive more qualified leads to your website.

How Often Will I Receive PPC Performance Reports?

You will receive regular performance reports detailing key metrics and insights on your PPC campaigns. The frequency of these reports can be customized based on your preferences and campaign needs. Typically, we provide detailed reports on a monthly basis to keep you informed about campaign progress and key performance indicators (KPIs) such as click-through rates (CTR), conversion rates, cost per conversion, and return on ad spend (ROAS). Additionally, our search engine optimization experts are available to discuss campaign performance and recommend adjustments based on the data to continuously optimize results and maximize your ROI.

Start Optimizing Your PPC and Social Media Marketing Efforts Today

Ready to improve your online presence with next-level digital marketing campaigns? Let MARION’s expert team of PPC and social media marketing specialists take your business to the next level. Drive targeted traffic, boost conversions, and maximize your ROI with our tailored digital marketing strategies.

Schedule a consultation today with a search engine marketing specialist today!

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We implement Texas PPC internet advertising to get you traffic straight from search engines

Earning top organic rankings is a slow yet fruitful way to generate consistent, free search engine traffic for your website. If you need results in the short term, our PPC agency experts recommend leveraging pay-per-click advertising for near-immediate lead generation.

This digital marketing strategy involves a heavier upfront investment for pay-per-click while your search engine optimization campaign is gaining traction. This combination will help level your customer conversions over the long run. Let MARION’s pay-per-click digital marketing services provide you with the customers you need to grow your business today!

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Use display marketing to reach more relevant users

A less expensive approach for extending your marketing reach to qualified potential customers involves digital display ads in Texas.

The MARION team creates digital display campaigns that combine with your Austin pay-per-click management to improve the reach of your paid marketing campaigns. Our marketing strategists and graphic designers partner with your team to create compelling and attractive display ads that are consistent with your brand identity and business goals.

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Retargeting campaigns can engage users who already know of your Texas brand

Retargeting advertisements user special pieces of code to keep tabs on individuals that have already engaged with your website in some capacity. You can embed a tracking code on the pages you wish to retarget for, and your display ads will appear on third party sites that the user visits.

At MARION, our retargeting campaigns are typically paired with our social media and PPC services for optimal results. This combination lets you invest marketing budget on users who have expressly shown interest in your brand or market solutions.

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Your target audience is active on social media – meet them there

Over 80% of adults are active social media users according to industry research. That means that your target audience is accessible through social platforms that collect very targeted and useful user trend data.

Leverage the social media engagement data of your ideal customers to target those users with the highest potential of purchasing your products or services. The MARION team frequently recommends digital advertising in Texas through social media channels. Contact us today to learn if social media ads are right for your business goals.

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