What’s the difference between SEM and SEO? To achieve the best results, you need to engage in organic search engine optimization in Austin and paid digital marketing together. The team at MARION can manage both for you. SEO Approach To attract and convert relevant, highly valuable traffic, SEO is arguably …
So, Your Marketing Budget has Been Cut – Now What?
It’s clear the COVID-19 pandemic has affected nearly every business across the globe. In MARION’s headquarter city of Houston, TX, over 90% of small businesses have lost revenue due to the pandemic. In times of economic hardship, marketing is usually one of the first departments to get its budget sliced. …
MARION Integrated Marketing Announces Partnership with SELLect Sales Development
Houston, TX — 09/29/2020 –MARION Integrated Marketing, a Texas marketing agency, and SELLect Sales Development, an Austin-based sales training and development company, today announced that MARION has become a licensee of the SELLect Sales Methodology and its marketing agency of record (AOR).Licensing SELLect’s curriculum for sales training will allow MARION …
How to Make a High-Converting Landing Page [With 3 Examples!]
As a small business owner or marketing manager, having to balance operations, marketing and sales, and customer service leaves you with a packed schedule. Establishing a marketing budget for your small business is one thing, but being responsible for potentially thousands of advertising dollars can be a lofty task. You …
Why Is My Website Not Showing Up on Google? – How to Get on Google
A website not showing up in Google can be a MAJOR problem. However, MARION offers SEO services, so taking our word for it would be like asking a barber if you need a haircut. Instead, consider the following stats. B2B researchers conduct an average of 12 online searches before engaging …
Branding Austin
How to Begin Building Your Brand Strategy with MARION Building a global brand (or even regional if that’s more your speed) is a matter of doing the necessary market research and executing a solid brand strategy. Learn how to get started with MARION’s Austin branding and design agency today. 1. …
How Much Should I Spend on Marketing? – Creating a Marketing Budget
Not having the appropriate marketing budget can do significant damage to your company’s potential. Like Henry Ford said, “The man who stops advertising to save money, is like the man who stops a clock to save time.” Cutting back your marketing and advertising costs is not the path to a …
Branding vs. Marketing – How Are They Different?
It’s common to hear the terms “branding” and “marketing” thrown around when discussing the best way to grow a successful business. It’s easy to confuse the two, as they are often used as substitutes instead of separate concepts that should each be given careful consideration. Learn about the differences in …
How to Build a Digital Content Strategy That Dominates Your Industry
Now more than ever, the success of your business depends on your ability to reach potential customers through digital platforms. The Coronavirus pandemic showed the world that traditional, face-to-face marketing is not always possible. Meanwhile, creating an effective web presence for your business practically allows you to generate new business …